Edo Japan Receives Special 5-Year Franchisees’ Choice Designation at CFA National Convention
Edo Japan named Franchisees’ Choice for the 5th year in a row.
Edo Japan was honoured as a recipient of the Franchisees’ Choice designation on April 13, 2015 during a Gala Awards Presentation at the 24th annual Canadian Franchise Association (CFA) National Convention in Niagara Falls, Ontario. This is the fifth year for the annual Franchisees’ Choice designation program and Edo Japan was recognized for its accomplishment in receiving the designation every year since 2011.
The Franchisees’ Choice designees are CFA member franchise systems who voluntarily took part in an independently-administered survey. This year, over 57 CFA member franchise systems participated in the survey and more franchisees completed the survey than ever before. Franchisees were asked to assess their franchisor in key areas of the franchise business model, including the franchisee selection process; franchisee Information package; leadership; business planning and marketing; training and support; ongoing operations; and the relationship between the franchisor and franchisee. In order to qualify for this designation, a minimum of 10% of a brand’s franchisees must participate. In many cases, franchisee responses were significantly higher.
“The recognition that Edo Japan has received from the Canadian Franchise Association reaffirms our commitment and dedication to the success of our franchisees,” says Tom Donaldson, President and CEO, Edo Japan. “This is the fifth year we have received this award and we will continue to provide the highest caliber of support, development and guidance for all our franchisees.”
In the due diligence process of investigating a franchise opportunity, speaking with existing franchisees about the opportunity being explored is essential. For prospective franchisees, the Franchisees’ Choice designation identifies that a franchise brand has received solid endorsement and ratings from its franchisees. The 2015 Franchisees’ Choice designees are representative of the spectrum of franchise opportunities and the diversity and excellence of CFA members.
“The true strength of a franchise system lies in the mutually-rewarding relationship between a franchisor and its franchisees,” says Lorraine McLachlan, CFA President and Chief Executive Officer. “Being a Franchisees’ Choice designee is an honour and a vote of confidence because the high rankings in franchisee satisfaction come directly from the franchisees themselves.”
To learn more about Edo Japan, visit www.edojapan.com.
For more information about Franchisees’ Choice designation and a full list of winners, visit www.awardsprogram.ca